
Hello
My name is Murat Binici, and I am the Founder and Owner of CHIPCENTRIC.
I serve as the Tuner and Director responsible for day-to-day operations. I am a car lover in every sense: an enthusiast, racer, and collector, and I feel very fortunate to have a life in the car tuning business.
Over the past 19 years, in Automotive Performance Tuning, with a primary focus on chiptuning, I have gained extensive knowledge from our achievements, as well as those of our partners and competitors, learning from both their successes and failures.
Throughout these years, I have successfully identified overall global and local business trends, including chiptuning, and forecasted future business needs for change.
Now that CHIPCENTRIC has become a mature business operating smoothly without my full-time involvement, I feel it’s time to pursue a personal dream: teaching a subject that I am passionate about.
I am not a technician affiliated with any tool manufacturer or reseller, unlike many courses available on the market. Instead, I offer hands-on technical and commercial knowledge and experience in my courses. This approach provides two significant benefits: first, we can both enjoy the learning process without being pushed toward a specific tool. Second, you won’t just learn concepts theoretically; you will also gain valuable insights from practical experience in both technical and commercial aspects.
Moreover, I look forward to nurturing our friendship and collaborating on business opportunities as they arise.
Murat Binici